Farah Bourdkani

Farah Bourdkani is the Regional Sales Director at IPera, where she drives growth and market expansion across the MENA region. With over 12 years of experience in sales and business management, Farah has a proven track record of delivering innovative solutions that meet the evolving needs of her clients.

Farah works closely with Pointr, the global leader in indoor mapping, wayfinding, and location-based services. She brings deep expertise in selling digital mapping and smart navigation solutions, helping venues enhance visitor experience, streamline operations, and embrace digital transformation.

Her broader background includes sales strategy, business development, P&L management, and project implementation. Farah thrives on identifying new market opportunities, launching products, and building lasting client partnerships. She is passionate about fostering agility and innovation within organizations and is committed to driving excellence, growth, and lasting impact for both her team and her clients.