Organised By
Bii World

Beyond Treatment, Toward Trust

Two-Day Scientific Congress: 24th - 25th November 2025

Post-Congress Workshop: 26th November 2025

Carlton Al Moaibed Hotel, Dammam, KSA

WELCOME TO THE FUTURE OF PATIENT EXPERIENCE

Imagine a healthcare system where every patient is truly seen and deeply heard. Where empathy flows through every interaction, and healing transcends treatment to embrace the heart and soul.

Yet, patient experience remains one of the greatest challenges in healthcare today. Many patients feel lost in complex systems that prioritize processes over people, leaving their needs unmet in moments that matter most. This disconnect not only affects satisfaction but directly impacts health outcomes and trust in care.

In today’s world, patient experience is no longer just a nice-to-have, it’s a critical pillar of quality healthcare. Enhancing how patients feel, understand, and engage with their care leads to better outcomes, stronger trust, and a more compassionate system overall.

The Patient Experience Congress – Dammam, scheduled for 24th–26th November 2025, is the essential gathering for anyone committed to putting patients at the center of healthcare. Here, healthcare leaders, innovators, and visionaries come together to explore cutting-edge strategies, share best practices, and ignite new ideas that elevate patient care to a truly five-star experience.

Step into the next era of healthcare experience. Dammam is where new ideas meet real impact. Be part of the change that’s shaping tomorrow.

Highlights

  • Two-Day Scientific Congress
  • Post-Congress Workshop
  • Poster Presentation Competition
  • Solution Showcase
  • Exclusive Networking
  • Insightful Sessions
  • Panel Discussions
  • Participating Certificates

Speakers and Panelists

Dr. Maryam AlQaseer

Vice President of Quality and Performance
Eastern Health Cluster

Marcelo Pereira

Chief Executive Officer
Oman International Hospital

Dr. Ali Mohamed

Corporate Chief Performance Improvement and Strategic Committee Member
Mouwasat Medical Services

Samer T. AbuGhazaleh

Chief Operating Officer
King’s College Hospital London, Jeddah

CENTRAL THEMES

This year’s agenda explores the transformative shifts redefining patient experience today. From building human-centered care systems to harnessing innovation and emotional intelligence, each central theme is crafted to ignite fresh thinking, foster collaboration, and advance care that truly resonates with patients and those who serve them.

Redesigning the Care Journey

Patient First, Always Exploring how healthcare systems can rewire their operations to prioritize empathy, accessibility, and seamless experiences at every touchpoint.

Voices that Heal: Listening, Learning, and Leading with the Patient Perspective

Understanding the impact of storytelling, feedback, and co-design in shaping a care environment that patients genuinely trust and feel safe in.

High-Tech Meets High-Touch: Digital Innovation with a Human Heart

Showcasing how emerging technologies,AI, telehealth, digital portals can enhance experience without replacing the warmth of human connection.

Experience-Led Leadership: Culture, Strategy, and the Future of Care

Discussing how leadership can embed patient experience into the DNA of healthcare organizations through vision, policy, and frontline empowerment.

Care Without Barriers: Inclusion, Equity, and Access in PX

Addressing disparities and ensuring all patients, regardless of background, ability, or language receive dignified and personalized care.

From Feedback to Action: Making Patient Insights Count

Turning data, complaints, and compliments into powerful tools for continuous improvement and compassionate innovation.

Healing Beyond the Hospital: Continuity, Community, and Post-Care Engagement

Exploring patient experience beyond discharge, how follow-ups, home care, and support networks complete the healing cycle.

Compassion at Scale: Building Experience-Driven Systems for Tomorrow

Reimagining healthcare design where empathy and operational excellence co-exist to deliver consistent, system-wide transformation.

CONGRESS VENUE

Ideally situated between Dammam and Khobar, Carlton Al Moaibed is your gateway to travel that fulfills. With 37 tastefully appointed rooms, every stay promises signature moments of comfort.

Savour authentic Lebanese flavours at Habak or unwind in the soothing atmosphere of our lobby lounge. Our event facilities include one of the region’s largest wedding venues, perfect for your grand celebrations.

ADDRESS

CARLTON AL MOAIBED HOTEL

Alqasim Alkhawarizmi St, Al Rakah Ash Shamaliyah,

Dammam 34225, Saudi Arabia

Contact: +966 13 502 9999

Website: www.CarltonAlMoaibedHotel.com

Conference: Al Samar Ballroom

Coffee breaks: Exhibition Area

Exhibition: Al Samar Ballroom

Contact

Mayuri Deshmukh, Event Logistics & Coordination – BII Health: mayuri.deshmukh@biiworld.ae